In his most recent 32 Thoughts blog, Sportsnet's Elliotte Friedman says it was a missed opportunity for the NHL to highlight arguably their two biggest stars on a bigger stage.
While some may attribute the complaint to hockey's East Coast bias, dropping the puck at 8 pm local time and losing potential viewership to a late start time is puzzling for a league struggling with marketing its product.
Both stars were on display on Tuesday, with Bedard scoring a goal and McDavid adding two assists in an Oilers 4-1 win.
The teams play again on January 9, where the puck will drop at 8:30 pm EST.
https://www.sportsnet.ca/nhl/article/32-thoughts-whats-next-for-the-blues-after-craig-berube-firing/
POLL | ||
14 DECEMBRE | 381 ANSWERS LATEST | Analyst calls out the NHL for their poor scheduling and inability to market Does the NHL need help from a marketing standpoint? | ||
Absolutely | 279 | 73.2 % |
No | 42 | 11 % |
Who cares | 60 | 15.7 % |
List of polls |